
IDP provides professional e-commerce web design and development for businesses looking to sell products and services online. Whether you’re launching a new online store, redesigning an existing e-commerce website or integrating your storefront with other business systems, our developers create custom solutions designed around your business.
Since 2003, IDP has developed e-commerce websites for businesses across a wide range of industries. Our team specializes in BigCommerce, WooCommerce, Magento and custom e-commerce development, combining professional website design with the technical functionality needed to manage products, process orders and support online sales.
From storefront design and product catalogs to API integrations, search engine optimization and ongoing development, IDP provides the experience to build and support your e-commerce website.
A successful e-commerce website needs more than a shopping cart. Customers should be able to find products easily, compare options, understand pricing and complete purchases without unnecessary obstacles.
IDP develops e-commerce websites with the complete shopping experience in mind. We focus on creating websites that are visually appealing, mobile-friendly, easy to navigate and built around the needs of your customers.
Our e-commerce web design and development services include:
Whether you’re selling a handful of products or managing a complex online catalog, our goal is to develop an e-commerce solution that works for your customers and your business operations.
Choosing the right e-commerce platform is an important decision. The best solution depends on your product catalog, budget, customization requirements, existing systems and long-term business goals.
IDP works with several established e-commerce platforms and can help determine which approach makes the most sense for your project.
IDP also develops a lot of WordPress E-Commerce websites. Magento can be overly complicated and it is designed for online shops with thousands of products SKUs. A WordPress WooCommerce store is a great option for a retailer with a smaller number of product SKUs. We recommend WooCommerce for WordPress as the shopping cart. There are lots of available shopping carts for WordPress. WooCommerce is one of the most popular and we have a lot of experience developing WooCommerce websites. WordPress E-Commerce projects are usually cheaper than Magento because it takes less time to build and it is not as complicated. Our average WooCommerce projects cost anywhere from $5,000 – $10,000 range. WooCommerce works great and IDP has developed many WordPress ecommerce sites running on WooCommerce.


BigCommerce is a hosted e-commerce platform designed to support online stores with a broad range of selling and management capabilities.
IDP provides BigCommerce website design, theme customization, custom development and API integrations. We can develop storefront experiences tailored to your brand while connecting BigCommerce with inventory systems, customer databases, fulfillment providers and other business applications.
BigCommerce can be particularly attractive for businesses looking for a hosted platform without managing the underlying e-commerce server infrastructure.
Magento Open Source and Adobe Commerce provide extensive capabilities for businesses with complex e-commerce requirements. Magento-based solutions can be appropriate for businesses that need significant customization and have the resources to manage a more involved e-commerce environment.
We develop ecommerce web sites using Magento e-commerce software. There are a ton of shopping cart software packages available. We specialize in Magento so that we can build e-commerce web sites quickly without having to learn new software architecture. Magento software is open source free software. IDP charges for installation and integration of the software, building a custom Magento skin, customizing the Magento templates, integrating merchant accounts and shipping, importing products and Magento hosting. Costs vary depending on the project. Most of our Magento e-commerce web sites cost between $5,000-$15,000. It is a wide range because Magento e-commerce projects are vastly different depending on the product data requirements, shipping requirements and other customization requirements. Basically, the more complicated your products are the more expensive it is to get them into Magento properly.
The Magento shopping cart works with a MySQL database where you store your products, prices, catalog images, and customer data. An administrator CMS is included that you can log into and upload data into the database. The admin CMS is web based and can be accessed from any networked computer. You do not have to install software locally to administer the site. The software includes complete content management and product management by the client. You can login to the Magento control panel to manage the entire online store. You can read more about some of our Magento ECommerce websites on our blog.

Not every business fits neatly into an existing shopping cart platform.
Some businesses need specialized ordering processes, product configurators, customer-specific pricing, custom calculations or integrations with internal systems.
IDP develops custom e-commerce functionality and web applications to address requirements that standard platform features cannot adequately support.
Many businesses prefer custom shopping cart solutions because they have very specific specifications for their e-commerce web site. Sometimes the design requirements require a custom solution. The products might not “fit” within the traditional shopping cart model, or the calculations that need to take place on the ordering page are too complex for pre-made software. The advantage of building a custom shopping cart is that you can tell us exactly how you want it to work and we will program it to your specifications. Sometimes a custom solution makes sense when you just need a small shopping cart added to an existing web site and you don’t need all of the functionality included with shopping cart software systems. We have developed many different small custom e-commerce systems for clients over the years so we understand the requirments.
Prices for custom e-commerce solutions vary depending on the project. Generally speaking a custom ecommerce shopping cart application would cost 2-3 times more than a Magento or WordPress site.
Professional e-commerce web design should make shopping straightforward.
Customers need clear navigation, useful product information, responsive layouts and a checkout process that inspires confidence.
IDP considers the complete customer experience when designing online stores, including product discovery, category organization, mobile usability and the presentation of important purchasing information.
We also focus on practical details such as clear calls to action, accessible interfaces, visible shipping information and consistent page layouts.
A well-designed online store can reduce friction in the buying process and make it easier for customers to complete their purchases.
For many businesses, an online store is only one part of a larger operation.
Inventory may be managed in an ERP system. Customer records may live in a CRM. Orders may need to connect with accounting software, shipping providers or internal databases.
IDP develops custom integrations that allow e-commerce websites to communicate with other business systems.
Depending on the platform and project requirements, this may include:
Our custom development experience allows us to approach e-commerce projects as business technology solutions rather than simply storefront designs.
Search engine visibility is an important consideration when developing an online store.
IDP incorporates SEO best practices into e-commerce website design and development, helping search engines understand the website’s products, categories and overall structure.
Our e-commerce SEO work can include keyword research, product and category page optimization, technical SEO, internal linking, structured data review, mobile usability and website performance improvements.
For established online stores, we also consider existing URLs and organic search traffic when planning redesigns or platform migrations.
An effective e-commerce SEO strategy helps potential customers discover relevant products through organic search while supporting a website that’s easier to navigate.
An outdated storefront or poorly suited platform can make an e-commerce website difficult to maintain and improve.
IDP helps businesses redesign existing online stores and transition to new e-commerce platforms when their requirements change.
Depending on the project, this may involve transferring product information, rebuilding page layouts, configuring integrations, preserving important URLs and testing checkout functionality.
We approach migrations carefully because existing websites may contain valuable customer data, established search rankings and functionality that must continue working after launch.
Every e-commerce project begins with understanding the business and its requirements.
We review your products, customers, business processes, existing technology and project goals to help determine the appropriate development approach.
Our team plans the storefront layout, navigation, product presentation and shopping experience around your brand and audience.
We build the website, configure e-commerce functionality and develop the custom features or integrations required by the project.
Before launch, we test important storefront functionality, responsive layouts, product options, checkout processes and applicable integrations.
After launch, IDP can continue providing development, troubleshooting, enhancements and search engine optimization as your online business evolves.
IDP has been designing and developing websites since 2003, with experience spanning business websites, online stores, custom applications and API integrations.
Our team combines web design, programming and SEO expertise, allowing us to address both the customer-facing storefront and the technology that supports it.
Rather than recommending the same platform for every project, we evaluate your requirements and help identify an appropriate solution.
Whether your project involves BigCommerce, WooCommerce, Magento or custom functionality, our focus is on building an e-commerce website that meets your business needs and can continue evolving over time.
E-commerce web design is the process of creating websites that allow businesses to sell products or services online. It includes storefront layouts, product pages, navigation, shopping carts, checkout experiences and other elements that support online purchasing.
The right platform depends on your products, budget, existing systems and customization requirements. BigCommerce, WooCommerce and Magento offer different capabilities and development considerations. IDP can help evaluate the options for your project.
Yes. IDP can redesign existing online stores, improve storefront functionality, update page layouts and help businesses migrate to different e-commerce platforms when appropriate.
Yes. Depending on the platform and available APIs, an e-commerce website can integrate with inventory systems, ERP software, CRM platforms, shipping providers and other applications.
Yes. IDP provides search engine optimization and incorporates technical SEO considerations into e-commerce design, development, redesigns and migrations.
Yes. IDP provides ongoing web development, troubleshooting, enhancements and technical support for e-commerce websites.